Online Presence Health Check: Here’s How to Do It for Your Restaurant
Michael Kerr • 23 April 2020
Remember when you listed your restaurant on Facebook and Google My Business for the first time? You must have been excited to know that people could learn everything about your restaurant with a quick search.
But what happened to the energy after that? Did you forget you had a website URL or listings to look after? If yes, you’re not alone. Many restaurant owners can’t find the time to keep a tab on their search rankings.
Update Your Working Hours and Contact Information
The opening and closing hours of restaurants vary based on holidays, seasons, and other festivities. If you don’t want your customers to visit your restaurant or website only to know that you’re closed, remember to update the hours on your restaurant’s listings.
Also, if you change your phone number, make sure you update your contact information in the listing too. It’s frustrating for hungry customers to call a restaurant with high hopes only to learn that the number is powered off.
Up-To-Date Options for Food Ordering
Whether you are offering takeaway, drive-through facility, delivery, or dine-in only, make sure it’s clearly explained in the listing. Also, mention if there are any charges for food delivery based on the location or if it’s free of cost.
Keep an Eye on Reviews and Feedback
It’s unrealistic to expect that you’ll only receive positive reviews from your customers. No matter the nature of feedback—negative or positive—it deserves the same attention. Respond to the positive reviews humbly and in a grateful manner. Politely reply to the negative comments committing to improve in the future.
Make it a habit to check and respond to all the reviews, comments, and feedback related to your restaurant once or twice a week. It will boost customer engagement, trust, and improve your local SEO.
Keep Your Menu Updated
Research has revealed that 94 percent of diners view the menus online on restaurant’s application or website before visiting the restaurant. A detailed menu with accurate prices plays a key role in influencing customer behaviour in your favour.
For instance, a customer might be allergic to one of the ingredients in your most popular dish. If the main ingredients are mentioned in the menu, they’ll be able to provide cooking instructions beforehand. Similarly, updated menus help customers decide whether a restaurant is expensive fine dining or an affordable casual spot.
Get in touch with Customer Contact Solutions
for reliable and affordable restaurant menu ordering system in London, Ontario Canada. Our online food ordering software if a full-service platform that offers website design, food ordering app development, food menu creation, and other services.