The 21st century has contributed to some staggering tech trends in the food industry. One such trend was the introduction of food ordering apps. Customers could order food from anywhere with a few taps of their screens. The restaurants can reach a bigger range of customers with the use of food ordering apps.
Online food delivery systems have maximized revenue generation, allowing the food industry to exhibit massive growth. According to statistics of 2018, revenue generated by online food delivery systems amounted to US $1,478m in Canada. The industry is further expected to exhibit an annual growth rate of 15.9% by 2023.
Here’s how food ordering apps have revolutionized the food industry:
1. Single Click ordering Service
Customers have switched to online ordering because it’s easy and convenient. 18 per cent Canadians ordered food online in 2012. An online food ordering app allows a restaurant to be visible to distant customers who wouldn’t otherwise notice the food outlet.
Creating an easy-to-use app interface and customer-friendly system skyrockets chances of increasing profit and boosting sales.
Online ordering apps allow customers to place their orders on-the-go. This is far more convenient than conventional method of ordering over the phone. A restaurant that doesn’t have a web presence is already losing out half of its customers.
2. Visual Appeal
Online apps that are visually equipped appeals the customers. Pictures of food visually stimulate the customers to order more. That’s another thing that can’t be achieved over the phone.
Higher and bigger orders allow the restaurants to streamline their business.
3. Eliminates chances of misunderstandings
This is the biggest problem that’s encountered by customers while ordering over the phone. There’s a high chance of miscommunication, leading to incorrect orders. This aggravates customers, damaging your reputation.
The online ordering system is flawless in this regard. It allows customers to place their orders and eliminates the possibility of faulty orders.
4. Easy management of Menu
Providing an online menu saves the cost of printing. It provides flexibility to update the menu without going through the hassle of printing it every time.
Food outlets can easily offer rebates and promotions daily with the use of an online app. They can experiment with different layouts of the menu to see which appears more appealing to the customers.
5. Saves your Profit
Third-party delivery services charge a high expenditure for their services. Uber Eats is currently charging a 30% service charge on all orders placed through its app. This leaves restaurants with the options of either passing the burden to customers or bearing the expense themselves. For every $20 order, a restaurant pays $60 to Uber Eats, clearly contributing toward a negative paradigm in a food outlet’s growth.
Hosting an in-house ordering system saves the service charges paid for third-party delivery service.
Online food ordering has gained momentum and is expected to exhibit tremendous growth in the forthcoming years. This makes it vital for restaurants to develop their online presence.
If you’re looking for professional web design services for your food ordering app, get in touch with Customer Contact Solutions . We’re known for developing creative web content in minimal time for our customers across Toronto, Ontario.
